Under ideal circumstances, it takes a University three to five years.
鈥淯L Lafayette took a giant leap with the introduction of its new website. But there is more to be done on campus to help faculty, staff and students convey the University鈥檚 brand,鈥 said Communications and Marketing Director Aaron Martin.
鈥溾淣ext, we鈥檒l concentrate on our external audiences and enlist the help of our alumni to continue to convey who we are. We have a cadre of graduates who are passionate about their university and will be valuable ambassadors.鈥